Tru Flava
Represent Your True Flavor!
Welcome to Tru Flava
At Tru Flava, we specialize in bold, colorful apparel designed to help you express your true style. From unique T-shirts to stylish crewneck sweatshirts and hoodies, our pieces reflect culture, confidence, and individuality. Showcasing our distinctive bold designs, we proudly serve metropolitan, Black collegiate, and urban areas nationwide and internationally. Ready to find your new favorite look? Explore our collection and make a statement today.
Style That Speaks for You
Our collection brings together vibrant designs with unmatched quality, offering you clothing that stands out and makes an impact wherever you go.
T-Shirt Collections
Our high-quality, preshrunk T-Shirt Collections are made from 100% cotton with unique, bold designs that make a statement. Perfect for everyday wear, they let you show off your style and personality with comfort and flair.
Crewneck Collection
Stay cozy and stylish in our 80% soft ringspun cotton / 20% polyester blended crew necks. With distinctive, eye-catching designs, they offer comfort and bold fashion, making them perfect for lounging or adding flair to any outfit.
Flava Of The Month
Our “Flava Of The Month” selection showcases the best of our creativity. These offerings are Limited Editions featuring a bold, daring design that truly make a definitive and distinctive statement.
Get to Know Tru Flava
Tru Flava started in a college dorm room over 30 years ago, driven by a passion for bold fashion and cultural expression. As a family-owned, Black-owned business, we’re proud to create apparel that speaks to who we are and celebrates our roots. Our unique designs reflect the essence of confidence, individuality, and culture. Learn more about our journey and what makes us different.
Fashion With Purpose
Every piece we create is made to reflect individuality and culture. Bold designs meet unmatched comfort, helping you stand out effortlessly, wherever you go.
Bold Designs
Our apparel features eye-catching, unique prints that make a statement, perfect for showcasing your individuality and culture.
Comfortable Fit
Made from high-quality, preshrunk cotton, each piece is designed to provide ultimate comfort, so you can look and feel your best.
Versatile Style
From casual outings to festivals, our clothing is perfect for any occasion, helping you express your style effortlessly.
Cultural Expression
Every design tells a story, reflecting the rich culture, confidence, and individuality that Tru Flava stands for.
Long-Lasting Quality
Our products are made to last, with durable fabric and prints that stay fresh, ensuring style and comfort over time.